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Management

brendanwalsh

Brendan Walsh

Founder & Managing Director

After qualifying as a Chartered Management Accountant, Brendan took on the role of Group Management Accountant for Brooks Watson Group and then moved into venture capital with Allied Irish Investment Bank. During his time in merchant banking he was involved with accessing, monitoring and developing hundreds of new business ventures for investment purposes.

Brendan moved to London in 1985 as under-secretary at the IT faculty of the Institute of Chartered Accountants in England and Wales. He was responsible for developing new concepts and technologies and worked closely with the IT partners and directors of all the leading accounting firms. He also wrote or co-authored a number of books about the evolving on-line business database industry and had many articles published in professional journals.

Brendan was recruited by the American Institute of Certified Professional Accounts, the Australian, Canadian and Hong Kong Institutes of Chartered Accountants for various projects and collaborations, and it was  whilst working at the Canadian Institute that Brendan was offered the chance to market and support the IDEA software in the UK and Ireland, and AuditWare Systems was born. He also owned a highly successful, Toronto-based conference organising and newsletter publishing company which he sold after 5 years.

In the 1990’s, Brendan expanded his IDEA partnership with the Canadian Institute to cover the rest of the world outside of Canada – revenues grew strongly and the software was continuously improved to meet evolving market needs.

Due to client demand, Brendan has extended AuditWare’s range of services during the past few years by adding business process consulting and continuous monitoring, as well as expanding training and support solutions.

AuditWare is now the leading player in the specialist field of data interrogation software, risk and fraud analysis in the UK and Ireland with more than 20,000 users in more than 1,500 blue chip organisations.

Brendan is delighted that the company has recently celebrated 25 years in business and looks forward to many more successful years to come!

Ricky Mahay

Sales & Marketing Manager

An experienced Sales and Marketing professional, Ricky graduated from Kingston University with a BA (Hons) degree in Business Management. His early understanding of managing B2B expectations originated within the Business Travel Hospitality sector where he assisted with the management of core accounts, each holding a multi-million pound annual contract.

Ricky made an immediate impact upon joining AuditWare in 2009. He bought a wealth of fresh, innovative ideas to raise company profile and also robust sales procedures to aid the sales cycle, optimise lead generation and efficiently close sales. He has since emerged as a crucial member of the management team, playing a vital role by managing the entire Sales and Marketing function ranging from the creation of marketing plans, new business development and accurate sales reports/forecasts.

Ricky is also responsible for a team of proactive and dynamic Sales and Marketing Executives, all of whom are striving to exceed individual targets and meet short and long term company goals. In order to maintain a healthy pipeline for company growth, he also introduced an ethos of sales sustainability by identifying new sales opportunities, with every call.

Recent successes include creating the AuditWare partnership agreement with the Chartered Institute of Internal Auditors (UK and Ireland) for two consecutive years, and introducing a strategic Account Management procedure which (post initial investment) further emphasised the importance of customer aftercare and value added service. This has contributed to a significant increase in client satisfaction and renewal rates now averaging between 87-93%.

By adopting a consultative selling approach, Ricky has maintained around an 80% win to loss sales ratio for new business sales. Whilst managing the data analysis needs of the “big four” accountancy organisations, a small sample of his 200+ private, FTSE listed and public sector clients include Aberdeen Asset Management, BBC, Citigroup, Glencore International, Proctor & Gamble, Rolls Royce and TUI Travel.

James Loughlin

Technical & Training Manager

James plays a vital role in managing AuditWare’s comprehensive and customised educational, training and support solutions for IDEA, and Continuous Monitoring, as well as AuditWare’s other products and services.

Taking a keen interest in business process and systems, James always knew the direction in which he wanted to move and looked to achieve this by studying Business Studies, focusing in these particular areas.

James started his early career in various roles before finally settling into a Business Process and Data Analytics position which gave him access to all areas of the business where he would provide historical reporting and future modeling to the business. The position gave him the ability to also work alongside the audit function and provide mentoring of systems to other staff members.

It was this experience and his natural ability with software and people that led James to AuditWare, where he has strengthened and improved the technical and training team.

During his time with AuditWare, James has provided a multitude of standard and customised training courses to clients such as KPMG, Deloittes, Lloyds, HSBC, MOD, Deutsche Bank, BT, Co-Op, DSG to name but a few.

Beyond the training, James has also delivered a number of successful solution implementation and consultancy projects.